You know the challenges: increasingly demanding consumers, combined with an ever-growing list of retailers working harder than ever to lure your customers away. Together, they make loyalty both imperative for your business and extremely difficult to achieve. You need to work smarter than ever to retain your customers and build their value to your brand. Yet you also know the potential of one-to-one customer engagement to strengthen loyalty and revenues, but you haven’t found a solution that makes it easy.
Aptos CRM is the answer to your search. With CRM, you’ll combine a 360-degree view of your customers with powerful segmentation, loyalty, and campaign management tools. Together, they help you identify, profile, segment, engage, motivate and reward each customer, and to create personalized, consistent customer experiences across channels that drive visits, sales, enhance loyalty and nurture campaign effectiveness.
Aptos CRM enables every associate to know what each customer purchased, returned, viewed, visited, clicked and liked, in every channel and in every location. Rich analytics uncover hidden gems about purchase behaviors and shopper tendencies that help merchants develop offers that capitalize on those tendencies to boost traffic, revenue and margin.
245 million shoppers can’t be wrong.
Aptos’ long history in retail CRM spans 25 years, and our solutions power 175 retail brands that engage over 245M shoppers every day. We help you build consolidated customer profiles that include what they buy, what they want and how they engage through multiple channels via increasingly complex paths to purchase. We then help you apply that knowledge to design, execute and manage personalized, relevant, and high-impact loyalty programs, marketing campaigns and real-time communications throughout the customer lifecycle.