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Aptos News / Dec. 01, 2015

Aptos Announces New Senior Management Team

Seasoned Executives Further Aptos’ Momentum in Helping Transform Retailers’ Customer Engagement via Singular Commerce and Seamless Experience

ATLANTA, November 23, 2015 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced its new senior management team.

Joining Aptos CEO and Culture Leader Noel Goggin, new appointments include Legal Leader David Baum, Finance Leader Mark Bentler, Marketing Leader Nicole Crowe, Customer Success Leader Bill Joyce, Strategy Leader Ian Rawlins, People Leader Steve Stanislaus and Technology Leader Mike Verdeyen.

“Our new executive management team brings a wealth of talent and expertise to Aptos to ensure we continue to bring to market the right technology solutions and support—and most importantly— the ability to engage customers differently in the retail sector,” said Goggin. “All of these executives join me in their desire to forge a new, community-minded business model, what we call ‘the Aptos Way,’ that elevates the traditional vendor-retailer relationship to a collaborative partnership framed by authenticity, transparency and a pioneering attitude to always deliver mutual success.”

With a background in domestic and international technology law, Legal Leader David Baum has served as legal counsel for the company for many years; previously holding the title of general counsel at NSB Retail Systems prior to its acquisition by Epicor Software in 2008.

Prior to Aptos, new Finance Leader Mark Bentler was vice president of finance, for Epicor Software and NSB Retail Systems, respectively. Before that, Mark held leadership roles with several technology companies.

Marketing Leader Nicole Crowe has 20+ years of experience in marketing strategy and business development. Prior to Aptos, she was vice president of product marketing for JDA Software; and held senior roles with RedPrairie, Manhattan Associates and S1/ACI Worldwide.

New Customer Success Leader Bill Joyce is a seasoned services and support executive previously holding a similar role with Epicor Software. Prior to that, he held leadership positions with JDA Software, Manhattan Associates, and other technology firms.

As Aptos’ Strategy Leader, Ian Rawlins has responsibility for market and product strategy, as well as product management, alliances and acquisitions. Rawlins has 25+ years’ experience in the retail technology industry, including as co-founder of Triversity Inc., prior to its acquisition by SAP.

Steve Stanislaus has been named to the new position of people leader after more than 30 years of global leadership positions across all HR disciplines with companies including Aptean, RedPrairie and several other firms.

Prior to joining Aptos, Technology Leader Mike Verdeyen was the CTO at International Business Systems since 2012 and prior to that served 14 years in a variety of technology leadership roles for RedPrairie, now JDA Software.

About Aptos “Engaging Customers Differently”
In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop.

Aptos and the Aptos logo are trademarks of Aptos, Inc. Other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc. 

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055