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Shoe Palace Selects Aptos Retail Technology Solutions in the Cloud to Step Up Its Omni-Channel Customer Experience

Athletic Footwear and Apparel Retailer Will Leverage the Aptos Singular Commerce Platform to Provide the ‘Ultimate Experience’ for Its Customers
 
ATLANTA, May 23, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced Shoe Palace has selected the Aptos Singular Commerce platform in the cloud to streamline and enhance its omni-channel retail operations to provide the “Ultimate Experience” for its customers.
 
Shoe Palace is a preferred Nike retailer, selling high-end athletic footwear and apparel for the whole family. Owned and operated by the Mersho family, Shoe Palace opened its first store in San Jose, Calif. in 1993. Today, the company has 118 stores nationwide as well as its online retail site — shoepalace.com.
 
As Shoe Palace has grown, so have consumer expectations for seamless, personalized shopping experiences. To ensure the company can consistently deliver on its promise of offering the “Ultimate Experience” to its valued customers, Shoe Palace is investing in the Aptos Singular Commerce suite of retail technology solutions. These solutions include Aptos Store for point of sale, Audit and Operations Management, Customer Relationship Management, Merchandising and Planning, Enterprise Order Management, Warehouse Management and Analytics.
 
“Shoe Palace was built on a strong belief that amazing service is the most important reason why any business flourishes,” said George Mersho, Shoe Palace CEO. “We take great pride in offering customers a rewarding experience every time they step foot into one of our locations. We achieve this by offering the best selection of premium and in-demand footwear and apparel brands, by putting the most resourceful associates on the store floor, and now by enhancing customer engagement with our Aptos investment.”
 
The Aptos Singular Commerce platform integrates every part of the enterprise to enable truly seamless customer experiences no matter where, when or how customers shop. Supporting omni-channel operations, information is integrated across channels to support one complete view of customers, inventory, orders and more to ensure customers never leave the store unfulfilled.
 
“We selected Aptos due to its extensive experience in the footwear and apparel sector and its fully integrated Singular Commerce platform, which is in use by many other leading retailers,” said Mersho. “Additionally, we see great benefit in the cloud delivery model, as our IT staff can focus on continued innovation as opposed to software deployment.”
 
“Shoe Palace is a great American retail success story that just keeps getting better,” said Noel Goggin, Aptos CEO and culture leader. “The Aptos Singular Commerce platform will give Shoe Palace the power to truly understand their customers’ needs and respond to those needs in a way that supports continued growth, streamlined operations and customer loyalty.”
 
With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Aptos Announces the Launch of Aptos Labs, Commits Multimillion-Dollar Investment to Help Solve Retail’s Toughest Challenges

Dedicated Team Focused on Innovation Will Empower Retailers to Create Enterprises Built for Rapid Change
 
ATLANTA, May 17, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced a significant multimillion-dollar investment in Aptos Labs, the company’s dedicated innovation development team focused on helping retailers create enterprises built for rapid change.
 
As retailers face extreme pressure to adapt their businesses for unified commerce, they require a way to simplify omni-channel complexity and accelerate speed to value. Leveraging its leadership in point of sale, customer engagement and order management technologies, Aptos Labs will help retailers keep pace as the needs of digital consumers constantly evolve.
 
“Consumer behavior has fundamentally changed; it is now time for retailers to consume and apply technology in a way that takes into account the new, rapid retailing model,” said Noel Goggin, CEO and culture leader at Aptos. “Bulky, expensive and hard to integrate on-premise software is a thing of the past. Retailers are looking for ‘what’s next,’ and that’s where Aptos Labs comes in.”
 
With an emphasis on ongoing innovation, yielding new capabilities and intensifying return on investment, Aptos Labs is developing a cloud-native, mobile-first and unified commerce services platform. The platform will foster an active supporting community of retailers, software partners and system integrators, empowering retailers to quickly onboard new capabilities and create differentiated and personalized customer experiences.
 
The focus of Aptos Labs’ platform development includes:

  • Microservices architecture
  • Mobile-first, rich client applications
  • Extensibility throughout
  • Cloud-native services
  • Integration to current Aptos Singular Commerce solutions

 
“Aptos Labs is focused on delivering the evolution of our Singular Commerce platform by solving tough problems like in store resiliency, extensibility, and harmonizing logic across channels in a true scalable, cloud-native environment,” said Mike Verdeyen, technology leader at Aptos. “We will achieve this by developing an ecosystem and removing barriers for retailers and partners while keeping auto-scaling and security inherent in the platform with a modern experience for the end user.”
 
Several leading retailers have partnered with Aptos Labs, with results of those development initiatives expected to be announced at the National Retail Federation’s Retail’s BIG Show, Jan. 14-16, 2018.
 
With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Samsonite Selects Cloud-Based Aptos Enterprise Order Management for Streamlined, Customer-Centric Fulfillment

A Worldwide Leader in Superior Luggage and Accessories Will Centralize Its Order Management Processes with Aptos Technology
 
ATLANTA, May 11, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced Samsonite, a worldwide leader in superior travel bags, luggage and accessories, has selected Aptos Enterprise Order Management to enhance its omni-channel operations and improve order visibility, flexibility, profitability and speed.
 
For more than 100 years, Samsonite has leveraged its rich design heritage to create unparalleled products that fulfill the on-the-go lifestyle needs of the business professional. Samsonite products are sold in over 100 countries in Asia, North America, Europe and Latin America through a variety of wholesale distribution channels, company-operated retail stores as well as through e-commerce. To support its growing and diverse retail enterprise, Samsonite selected an order management solution that could serve as a central commerce hub to manage all orders throughout their lifecycle, from initiation to fulfillment and back again (RMAs). Aptos Enterprise Order Management combines real-time inventory across the enterprise with front-end order management, allowing Samsonite to fulfill merchandise from any location or channel to best serve its customers and prevent lost sales.
 
Whether Samsonite orders originate from a store, mobile device, website or another channel, Aptos Enterprise Order Management will empower an optimal customer experience by allowing Samsonite to create and manage orders quickly, with streamlined access to customer history, communication logs and order information.
 
“To ensure Samsonite’s market-leading products are available to consumers no matter when, where or how they choose to shop, we needed an order management solution that could consistently fulfill customer expectations for order delivery and order pickup,” said John Mullins, vice president and general manager of direct to consumer at Samsonite. “We found that solution with Aptos Enterprise Order Management, and we are eager to bring exceptional fulfillment flexibility to Samsonite customers.”
 
“Samsonite is a brand that dates back more than 100 years, and they’ve remained focused on putting the customer first,” said Noel Goggin, Aptos CEO and culture leader. “By the outstanding products they carry, their commitment to product innovation, and now ensuring those products are available to shoppers in the most convenient manner possible with Aptos Enterprise Order Management, Samsonite continues to reinvent its retail operations to engage customers differently.”
 
With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Creativity vs. Courage – It Works Most of the Time

To succeed in retail and customer experience, you need to start at the right foundation.

Don’t start with tech. Start by remapping the customer experience in theory. Find  the moments on the customer journey where you just can’t let them down, where can you thrill them, and then replicate that and continue to do that over and over and over. Only THEN should you go get the tech to nail that experience. Then you’re investing more wisely and getting better results.

If you’re ready to move fast, you can’t get the spoils! It works, most of the time.

New Store Metrics to Get Ahead

Outpace on customer experience and can outpace standard by 34-38%. But only if you give up the metric of $/sq. ft.

As long you’re interested on that number, you’ll place safe. And safely, slowly be let into your grave.

Instead, focus stores analysis on unique vs. repeat visits; bounce rate; dwell time; demographics; product interaction; staff engagement; social impressions; downstream actions.

Offline Experiences Powered Online

The future needs:

Less Inventory – Use technology to envision installation, color etc. of kitchen remodels.
Less Predictable – Surprise people. Give them something to react to.
Less/No Friction – Get rid of non-selling tasks like cash registers. Out-of-stocks! Changing room inefficiency has to end!

Make it inexcusable for inefficiencies and just take action. Now!