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New Research Reveals the Secrets of Highly Successful Retailers’ Omni-Channel Engagement Strategies

Survey Uncovers the Top 10 Engagement Strategies That Separate Retail Leaders from Laggards
 
SHOPTALK – LAS VEGAS, March 21, 2017 – Boosting efforts to personalize interactions across channels and prioritizing cross-channel information consistency — these are two key strategies that most leading retailers are embracing to enrich their omni-channel customer engagement initiatives, according to a new survey from retail technology provider Aptos Inc.
 
Findings from Aptos’ “Omni-Channel Engagement Strategies of Retail Leaders” survey were revealed during Shoptalk, a retail and eCommerce event that kicked off March 19 at the Aria Las Vegas Hotel & Casino Resort, and runs through March 22. Aptos is a sponsor of the event, which is expected to draw over 5,000 attendees.
 
The survey of 100 retail marketing and eCommerce executives attempts to benchmark marketing and order management strategies to identify best practices that the leaders have in common.
 
Consistent with growth in smartphone and social media usage, leading retailers are leveraging mobile (83 percent) and social (89 percent) channels to engage with customers. Some 70 percent of leaders serve up personalized content and offers based on purchase history, and 58 percent personalize content and offers based on browsing behaviors.
 
To address consumer demands and expectations for order fulfillment in a buy-anywhere, fulfillanywhere world, retailers leading in customer engagement have flexible order management and supply chain capabilities that revolve around serving the customer:
 

  • Sixty-seven percent have established a near-real-time view of inventory across the enterprise.
  • Over half (53 percent) have the ability to drop-ship orders from vendors directly to consumers.
  • Forty-two percent have implemented product-based rules for order brokering and fulfillment,
    while 29 percent have implemented customer history and status-based rules for order
    brokering and fulfillment (e.g., free two-day shipping for top-tier loyalty members).

 
Moreover, leaders continue to prioritize improving the consistency of cross-channel information (4.3 out of 5) and most are seeking even deeper personalization of interactions across channels (4.2 out of 5) — efforts that will continue to foster improved customer engagement.
 
“In the retail environment today, all-encompassing omni-channel customer engagement strategies are absolutely critical,” said Dave Bruno, marketing director, Aptos. “Our goal in conducting this research was to understand what separates leaders from laggards and identify best practices in this area. The survey findings make it abundantly clear: Leaders are committed to leveraging technology to drive engagement strategies and to power personalized content along with the agility to support seamless omni-channel experiences.”
 
Aptos will be demonstrating its Singular Commerce™ platform to support omni-channel customer engagement in Booth #1510 throughout Shoptalk. An integrated, end-to-end retail suite in the cloud, Aptos’ Singular Commerce platform integrates the extended omni-channel enterprise to enable truly seamless customer experiences, no matter where, when or how customers shop.
 
Serving as the commerce hub of the Aptos Singular Commerce platform is Aptos Enterprise Order Management, a cloud-based solution that orchestrates complex omni-channel journeys by providing a single view of customers, inventory, orders and more.
 
Aptos Enterprise Order Management functions across all in-store and digital touch points, including complete integration with Aptos Store for point of sale, to unify the online/offline intersection of commerce and consistently fulfill customer expectations for order delivery/pickup flexibility, options and speed.
 
With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.
 
Survey Methodology Aptos commissioned Gatepoint Research to conduct an online survey of 100 marketing and eCommerce executives from Q3 to Q4 2016. Respondents were senior decision-makers of retailers ranging from Fortune 1000 enterprises to SMB retailers with less than $250 million in revenues.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Aptos Recognized as a Leading Provider of Order Management Solutions by Constellation Research

Aptos Enterprise Order Management Enables Buyer-Centric Orders, Supports Retailers’ Digital Transformations
 
ATLANTA, March 9, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced it has been named to the Constellation ShortListTM for Matrix Commerce Order Management for Q1 2017.
 
Aptos Enterprise Order Management was recognized for its ability to enable organizations to execute buyer-centric retail orders, including order capture, order fulfillment and order completion. Aptos and seven other vendors were included on the Constellation ShortList based on their ability to provide the key functionality and requirements for early adopters pursuing digital transformation initiatives.
 
Constellation evaluates over 50 solutions in this market and determined the ShortList vendors based on client inquiries, partner conversations, customer references, vendor selection projects, market share and internal research.
 
With 85 percent of new Aptos customers selecting Aptos Enterprise Order Management to transform their businesses for Singular CommerceTM, the cloud-based solution empowers retailers to orchestrate complex omni-channel journeys by providing a single view of customers, inventory, orders, and more.
 
Aptos Enterprise Order Management functions across all in-store and digital touch points, including complete integration with Aptos Store for point of sale, for a unified view of the online/offline intersection of commerce, while consistently fulfilling customer expectations for order delivery/pick-up flexibility, options and speed.
 
“Being named to the Constellation ShortList further validates Aptos Enterprise Order Management as the platform of choice for delivering successful unified commerce and seamless experiences that are crucial to meet the demands of today’s omni-channel shoppers,” said Noel Goggin, Aptos CEO and culture leader. “Aptos Enterprise Order Management continues to be recognized as a leading solution, and we are honored to be included in the listing.”
 
“Form must follow function in digital transformation. Once you craft the right digital business models, you’ll need the right digital technologies for success,” said R “Ray” Wang, chairman and founder at Constellation Research. “As organizations implement digital programs to disrupt an industry, employment of the right tools will determine whether or not the program is successful; each Constellation ShortList guides companies to the right technologies for their transformation initiatives.”
 
For more information about Constellation Research, visit www.ConstellationR.com.
 
About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Tailored Brands, Inc. Outfits its Global Menswear Retail Enterprise with the Award-Winning Aptos Sales Audit Solution

The Company Will Leverage Aptos Sales Audit to Streamline Financial Transaction Auditing Across its Vast Omni-Channel Retail Footprint

 ATLANTA, February 21, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced Tailored Brands, Inc., (NYSE: TLRD), has selected the powerful Aptos Sales Audit solution to improve financial visibility and decision making across its extensive omni-channel retail enterprise.

A leading authority on helping men dress for work, special occasions and everyday life, Tailored Brands serves its customers through an expansive retail network that includes over 1,700 locations in the U.S. and Canada as well as the company’s branded eCommerce websites. Its brands include Men’s Wearhouse, Jos. A. Bank, Joseph Abboud, Moores Clothing for Men and K&G Fashion Superstore. The company also operates a global corporate apparel and workwear group consisting of Twin Hill in the U.S. and Dimensions, Alexandra and Yaffy in the U.K.

The company will leverage Aptos Sales Audit to validate and relay accurate and timely transaction information throughout the enterprise, integrating data from its point of sale and legacy back end systems, for improved decision making, streamlined operations and reduced costs.

Aptos Sales Audit ensures the integrity, accuracy and availability of detailed transactional data from every sales channel and touch point and streamlines audit activities. Aptos’ central audit repository receives all transaction data, treats it to a consistent and robust set of business rules, and then quickly feeds all validated data directly to the entire retail enterprise. Designed for multi-channel retail chains, Aptos Sales Audit is flexible, easy to integrate, and proven by more than 250 leading fashion, department, discount, and specialty retailers in North America, Europe, Asia and Australia.

“Aptos Sales Audit will provide a unified view of our enterprise financial transactions across all channels and brands,” said Uma Bhemisetty, senior vice president, interim CIO, at Tailored Brands, Inc. “This will give our finance team the ability to easily quantify and qualify our financial performance in all areas down to the individual store-level so we can continue to enhance our global omni-channel retail strategy.”

“Aptos Sales Audit will empower Tailored Brands to make informed decisions based on accurate audit activity and analytics while streamlining and validating sales data from all channels,” said Noel Goggin, Aptos CEO and culture leader. “We are pleased to support Tailored Brands as they continue to grow their retail enterprise comprised of many of the most sought-after brands in the menswear sector.”

With over 125,000 stores live on its Singular CommerceTM platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

The Fragrance Outlet Accelerates Growth, Omni-Channel Transformation with Aptos Retail Technology in the Cloud

Aptos’ Cloud-Based Singular Commerce Platform Makes Perfect ‘Scents’ for Leading Fragrance Retailer

NRF 2017 – NEW YORK CITY, January 17, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced The Fragrance Outlet, one of the nation’s largest retailers of genuine designer fragrances and related accessories, has selected the Aptos Singular Commerce™ platform in the cloud to support the retailer’s continued growth and omni-channel transformation.

An Aptos customer since 2011, The Fragrance Outlet has more than doubled its store count in recent years and launched an eCommerce website at https://www.fragranceoutlet.com/. Now with over 100 Fragrance Outlet and Designer Fragrances stores in the United States and Guam, the retailer plans to add an additional 10 to 15 locations in 2017.

To support its accelerated growth, The Fragrance Outlet has extended its partnership with Aptos and continues to leverage the following solutions: Aptos Store for point of sale, Aptos Sales Audit, Aptos CRM and Aptos Merchandising, including Aptos Allocation & Replenishment. With all Aptos solutions deployed in the cloud, The Fragrance Outlet can focus on serving its customers and running its business – not running IT.

The Fragrance Outlet has seen first-hand the value that Aptos solutions – and the cloud – can deliver. The retailer went live with Aptos Allocation & Replenishment in June 2016, already resulting in a 22 percent decrease in inventory levels and reduced warehousing costs while continuing to see positive sales growth.

“Aptos Allocation & Replenishment allowed us to forecast customer demand to identify each store’s unique selling patterns to create the ideal forecast at a SKU level,” said Matthew Ware, director of retail systems at The Fragrance Outlet. “This allowed us to lower inventory levels and increase sales and profitability, while elevating customer satisfaction.”

As The Fragrance Outlet transforms its business for omni-channel retailing, Aptos Store will allow the retailer to integrate its store operations across every channel, location and touchpoint. With Aptos CRM, The Fragrance Outlet will have a 360-degree view of each customer to create personalized interactions across channels that drive sales, enhance loyalty and nurture campaign effectiveness.

“With Aptos solutions in the cloud The Fragrance Outlet is empowering its associates to deliver the highest levels of customer service, while providing the reliability, scalability and robust functionality we need to take our business to the next level,” said Scott Kanter, CEO at The Fragrance Outlet. “We are
energized about our extended partnership with Aptos and the ability to provide seamless omnichannel experiences to our customers.”

“The Fragrance Outlet understands how to leverage the power of the cloud to engage customers differently and fuel growth,” said Noel Goggin, Aptos CEO and culture leader. “Cloud solutions are extremely agile and scalable in their ability to support new stores, channels and markets, and we look forward to supporting The Fragrance Outlet on its singular commerce journey and plans for expansion.”

With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

Aptos Reports an Impressive 85% of New Deals Include Cloud-Based Enterprise Order Management to Enable Seamless Customer Journeys

Aptos’ Singular Commerce Platform in the Cloud Continues to Drive Omni-Channel Transformation, Speed-to-Market for Leading Retailers

NRF 2017 – NEW YORK CITY, January 16, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced its cloud-based Aptos Enterprise Order Management solution continues to gain adoption, with 85 percent of new Aptos customers selecting Aptos Enterprise Order Management to orchestrate complex omni-channel journeys.

As retailers rush to meet shoppers’ omni-channel expectations, they are investing in order management capabilities to provide seamless customer experiences. Aptos Enterprise Order Management functions across all in-store and digital touch points, including complete integration with Aptos Store for point of sale, for a unified view of the online/offline intersection of commerce, while consistently fulfilling customer expectations for order delivery/pick-up flexibility, options and speed.

In recent months, Aptos announced leading retailers such as Gymboree, Tilly’s, Windsor, Yankee Candle and Ron Jon Surf Shop have selected Aptos’ market-leading order management solution to create a single view of customers, inventory, orders, and more.

“Aptos is fast becoming synonymous with omni-channel retailing as we continue to expand our reach, with an ever-growing client base of the world’s most respected retailers,” said Noel Goggin, CEO and culture leader, Aptos. “With our Aptos point of sale solution now deployed in over 130,000 stores, to our Digital Commerce platform powering over 100 websites, to Aptos CRM engaging over 250 million shoppers, Aptos is focused on helping retailers deliver seamlessly integrated and differentiated experiences to its customers.”

To support retailers on their Singular CommerceTM journeys, Aptos’ cloud-based Singular Commerce platform offers 56 fully integrated omni-channel customer scenarios out-of-the box. With its end-to-end platform in the cloud empowering retailers to expedite their omni-channel transformations and speed-to-market, Aptos has seen a significant increase in the number of its customers deploying solutions in the cloud. At the end of Aptos’ Fiscal Year 2016 (September 30, 2016), 75 percent of Aptos’ solution revenue was a result of SaaS deployment, compared to 18 percent of revenue coming from SaaS deployments just two years earlier.

“The Aptos cloud-first approach has been the ‘siren song’ for retailers needing to integrate all aspects of their retail enterprises,” said Goggin. “Our cloud-first approach is the change the retail industry needed to see; it’s been the answer to increasing industry fatigue around bulky, costly and hard-to- integrate on premise software.”

“Over the past two years, the shift to the cloud in the retail sector has been dramatic as the industry looks to become more agile to respond to customers’ needs and requirements and reduce time-to-value for innovative technology initiatives,” said Jeff Roster, vice president of Retail Strategy for IHL Group. “Aptos, with its Singular Commerce platform in the cloud and Enterprise Order Management capabilities, seems well positioned to be a resource to retailers as they continue to refine their physical and digital retail strategies. Aptos’ view and positioning around Enterprise Order Management is consistent with IHL’s view that Enterprise Order Management is at the heart of a successful unified commerce strategy.”

To learn more, stop by Aptos booth #3105 at the National Retail Federation’s Retail’s BIG Show, Jan. 15-17 or visit www.aptos.com.

With over 125,000 stores live on its Singular Commerce platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

The Buckle, Inc. and Aptos, Inc. Embark on Omni-Channel Retail Technology Initiative to Support Seamless, Personalized Shopping Experiences

ATLANTA, January 16, 2017 – A leading specialty retailer of apparel, accessories, and footwear for fashion-conscious young men and women, Buckle (NYSE: BKE) has earned a reputation as one of America’s favorite denim destinations by offering a wide selection of fits, finishes, and styles from several leading brands, including the Company’s exclusive private label brands.

Staying true to its mission of creating the most enjoyable shopping experience possible for its guests, the retailer is modernizing its retail technology infrastructure to enhance its ability to create exceptional high-touch, individualized shopping experiences. Buckle is partnering with Aptos to outfit its enterprise with Aptos’ integrated solution suite offering proven retail technology in the cloud to transform its omnichannel operations and deliver powerful, personalized experiences for its guests.

“By leveraging Aptos solutions, we’ll further empower our teammates to provide guests with the outstanding level of service they have come to expect from Buckle,” said Robert Harbols, senior director of Information Technology at Buckle. “Aptos solutions will provide a holistic view of the guest, merchandise, and store orders, allowing us to provide a more seamless shopping experience as we deepen our relationships with guests.”

“Buckle has a long history of engaging customers differently and building lasting relationships with its guests,” said Noel Goggin, Aptos CEO and culture leader. “We look forward to providing this iconic retailer with the solutions they need to create relevant experiences, while providing a sustainable upgrade path for continued growth and innovation.”

With over 125,000 stores live on its Singular Commerce™ platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com

 

Aptos Congratulates Orvis on Winning IRT Retailer Innovation Award for Omni-Channel Retailing

Leveraging the Aptos Point of Sale Solution, Orvis Integrates Sales Channels to
Streamline the Path to Purchase for Seamless Customer Experience

ATLANTA, January 11, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today congratulated Orvis for being named a winner of the 2017 IRT Retailer Innovation Award in the Omni-Channel Retailing category. The IRT Retailer Innovation Awards program recognizes exemplary retail companies and their leaders who are committed to advancing the customer experience through the implementation of innovative technologies, as well as the adoption of and appreciation for a forward-thinking company culture.

Orvis is a family-owned retail and mail-order business specializing in high-end fly fishing, hunting and outdoor adventures, operating 80 brick & mortar retail stores as well as its website at www.orvis.com.

To optimize the customer experience, Orvis continues to embrace innovative technology and business practices. The retailer was recognized for omni-channel excellence based on its deployment of the Aptos Store point of sale solution that has allowed Orvis to offer next-gen customer engagement and seamlessly integrate all sales channels.

“In today’s omni-channel retail world, exceptional customer journeys are brought about through channel integration – bringing the benefits of all channels together to provide a rich and rewarding experience,” said Dave Finnegan, customer experience officer, Orvis. “While we set out to improve the customer experience, we’ve also seen significant improvement in the store associate experience. Our associate satisfaction levels have doubled since we rolled out our new system, giving us the satisfaction of delivering an improved experience for both associates and guests alike.”

With Aptos Store, Orvis is able to provide all the product, inventory, and pricing information shoppers need to make confident decisions, as well as the resources associates need to process transactions efficiently and on their customers’ terms.

Orvis associates can engage with shoppers via Aptos Mobile Store on Apple iPad® devices, offering a robust and seamless integration between a mobile “endless aisle” and the point of sale system. Sales associates can select and locate items of a particular size, color, style, etc., online or at another store, order out-of-stock products, process transactions, and arrange to have items shipped directly to the customer’s home. With this new system, Orvis customers have an empowered path to purchase, and the retailer has experienced a 10 percent increase in enterprise sales.

“Aptos congratulates Dave and the Orvis team for their innovation and execution in omni-channel retailing,” said Noel Goggin, CEO and culture leader for Aptos. “We are proud to partner with them as they redefine the Orvis customer experience to engage customers differently through seamless experiences that transcend channels.”

The Retailer Innovation Awards Special Report appears in the January/February 2017 issue of Innovative Retail Technologies.

To learn how Orvis is leveraging Aptos Store and Mobile Store to offer shoppers an exceptional omnichannel experience, stop by the Aptos booth #3105 at NRF Retail’s Big Show 2017 or by watching this video. With over 125,000 stores live on its Singular Commerce™ platform available in the cloud, more than 500 retail brands across the globe rely on cloud-ready Aptos solutions.

About Aptos “Engaging Customers Differently” In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

Follow Aptos on Twitter @Aptos_Retail

Aptos, the Aptos logo, “Singular Commerce,” and “Engaging Customers Differently” are trademarks of Aptos, Inc. All other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Aptos, Inc.

Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com

Erin Lutz
Lutz PR for Aptos
+1 949 293 1055
erin@lutzpr.com