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Your guide for the pricing journey

Establish pricing excellence with guidance from our team of strategic pricing experts who have walked in your shoes.

Service Highlights

Item Strategy

Inform margin opportunities, promotional strategies and competitive pricing importance with actionable product segments and insights by banner, channel, division and more.

Category Strategy

Leverage consumer purchase behavior, business objectives, constraints and advanced analytics to determine optimal category pricing roles and strategy change impacts.

Channel / Zone Pricing Strategy

Optimize your channel pricing strategy for key business objectives with insights into shopper purchase behavior between channels and across physical locations.

Promotion Strategy

Leave ineffective promotions behind. Obtain clarity and maximize future promotional items, vehicles, tactics and vendor fund utilization through analysis of past promotional results.

Competitive Index Strategy

Drive better price perception while balancing profits with strategic pricing recommendations and insights into your current competitive position in the market.

Improve Your Pricing Fluency

Transform your team into pricing experts with the knowledge and confidence to lead a powerful pricing strategy. Empower them with the governance and ongoing learning they need to drive change management, enforce key initiatives and continuously evolve.

Win Over Customers

Harness your data, market insights and the power of AI to execute pricing actions that attract and delight customers. With our help, you can build a dynamic pricing structure that applies changing consumer demand, market preferences, and pricing relationships.

Problem-solving at your fingertips

See the Aptos difference for yourself