Press Releases / Jan. 06

Aptos Partners with Burgeon and Extends its Reach in China

ATLANTA, January 7, 2019Aptos, Inc., a recognized market leader in retail technology solutions, is pleased to announce a partnership in China with Burgeon Co., Ltd. As part of the agreement, Burgeon will further reinforce Aptos’ presence in China by providing professional services, training, as well as knowledge transfer and technical support to Aptos’ customers throughout the region.

Founded in 1999, Burgeon is a leading Chinese retail services provider. Since its establishment, the company has been focusing on the research, development and services of software systems for the fashion industry by offering best-in-class solutions to power numerous international and domestic brands and facilitating their transformational journey. Currently, Burgeon has established close business relations with over 2000 international and domestic customers.

“Our mission is to make retail simpler,” explains Mr. Sun Yuhui, President at Burgeon. “Chinese retailers have experienced impressive growth during the last decades and now they need the skills, processes and technology to consolidate their position and grow further. Aptos’ solutions represent a best fit to the needs of Chinese retailers and we are excited to work closely with the Aptos team to support retail leaders in their transformational journeys.”

With several customers in common, Burgeon has already been involved on Aptos’ most recent projects with tier-1 Chinese retailers.

“The importance of the Chinese market cannot be underestimated as the country takes the lead for e-commerce sales, mobility adoption and investments in blending the online and offline customer experiences,” notes Zaki Hassan, Regional VP, Asia Pacific, Aptos.

“The partnership with Burgeon represents a strategic advancement of our efforts to develop our presence in the region. Burgeon not only has outstanding technical capabilities but also strong market know-how. This collaboration will help us stay even closer to our Chinese customers, providing them with best-in-class solutions and services, as well as the connection to a large team of local experts.”

 

About Aptos “Engaging Customers Differently”
In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that Engaging Customers Differently™ is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 1,000 retail brands rely upon our Singular Commerce™ platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more: www.aptos.com

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Contact:
Kristen Miller
Aptos, Inc.
+1 678 695 6566
kmiller@aptos.com