Aptos News / Jan. 18, 2016

Retailers Invited to Shop ‘5th Avenue in the Cloud’ at NRF to Raise Money for Retail Orphan Initiative

Silent Auction at Aptos Booth #3504 will Feature Six Store Windows Showcasing Merchandise from The Art of Shaving, New Balance, Tumi, Vestis Retail Group, Windsor Fashion and Z Gallerie

NRF 2016 – NEW YORK CITY, Jan. 18, 2016 – While the retail industry assembles at the National Retail Federation’s 105th Annual Convention and Expo – Retail’s Big Show in New York City, in addition to the usual networking and exploration of technologies and trends impacting their business, theyll also have a chance to participate in a unique charity shopping experience to benefit children in need around the globe.

Show attendees are invited to visit Aptos booth #3504 to visit its Taking 5th Avenue to the Cloud experience featuring six store windows merchandised with a wide variety of goods donated by six retailers, which are all cloud customers of Aptos, Inc., (formerly Epicor Retail). Throughout the convention, attendees can bid on the contents of each window via silent auction to support Retail Orphan Initiative (RetailROI). RetailROI works within the retail industry to raise awareness and provide real solutions for the more than 400 million vulnerable children worldwide.

All auction proceeds will go to RetailROI and in addition, Aptos will match all funds raised through the auction up to $10,000.

A wide array of exciting merchandise will be showcased in the Fifth Avenue storefronts. The merchandise showcases each valued up to $1,000 or more include:

The Art of Shaving – merchandise for bid donated by one of the world’s leading premium shaving brands includes a wide range of essential oil based grooming products and high-end shaving instruments to bring a bit of luxury to even the most discerning gentlemans shower-and-shave regimen.

New Balance – merchandise for bid donated by the iconic American footwear and apparel provider includes items to up your game on or off the court including the latest high performance sportswear for him and her, along with 10 pairs of custom-designed personalized athletic shoes in your choice of colors, styles and options.

Tumi – merchandise for bid donated by the leading global brand of premium travel, business and lifestyle products and accessories includes items to help you travel in high style, including an upscale back tote and expandable four-wheeled carry-on bag both in durable ballistic nylon.

Vestis Retail Group – merchandise for bid donated by one of the countrys largest outdoor-focused retail groups (including retailers Sport Chalet, Bobs Stores and Eastern Mountain Sports) includes recreational items to outfit you to hit the great outdoors.

Windsor Fashions – merchandise for bid donated by the womens apparel and accessories retailer includes an on-trend array of wardrobe must-haves, jewelry and footwear to dress to impress from head to toe.

Z Gallerie – merchandise for bid donated by the fashion-forward furniture and accessories retailer includes sophisticated home decor items including living room statement pieces, wall art and bar and serveware to brighten up your abode and liven up your entertaining.

Bidding for the auction will close promptly at 3 p.m. ET on Tuesday, Jan. 19. Auction winners will be notified immediately. Winners do not have to be present to win. Get auction updates on Twitter @Aptos_Retail #AptosBid.

“At The Art of Shaving we believe that our success hinges upon our people and the communities in which we do business, said David Sinicrope, senior vice president – Retail at The Art of Shaving. RetailROI gives us the opportunity to give back to the communities in which we serve. Being a sponsor for the silent auction will provide funding for this worthwhile cause and allow us to increase awareness of the enormous needs of orphans worldwide. We are proud to be a sponsor of this years RetailROI silent auction at NRF.”

“We have participated in silent auctions with both RetailROI and Aptos in the past with great results, so it made perfect sense for New Balance to participate in this auction taking place as part of NRF the industrys largest retail event, said Dave Chaput, business solutions manager at New Balance Athletics, Inc. RetailROI is unique in that it is a retailer-led charity that actually makes a difference. Its very rewarding to see the passion and involvement of everyone throughout the retail industry, which demonstrates how much they truly care.”

“Windsor Fashion has chosen to participate in the RetailROI silent auction because it benefits such a terrific cause, said Robert Sliter, chief operating office for Windsor. RetailROI keeps us connected to the larger societal issues that impact us as humankind and balanced as we strive to stay up to date with our finger on the pulse of the fast and ever changing retail business.”

“Since its inception, RetailROI has raised millions of dollars for a diverse range of projects in 17 countries around the world,” said Noel Goggin, Aptos CEO and culture leader. “Social responsibility is a key part of our Aptos culture and were delighted that we could incorporate this worthy cause into our presence at NRF. Our retailer customers have gone above and beyond the call to donate a wealth of merchandise that is desirable, fashionable and valuable. It is our hope that along with our commitment to match all monies raised by the silent auction we collectively can donate a full $20,000 to RetailROI.”

About Aptos Engaging Customers Differently

In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that engaging customers differently is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industrys most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 500 retail brands rely upon our Singular Commerce platform to deliver every shopper a personalized, empowered and seamless experienceno matter when, where or how they shop. Learn more: www.aptos.com

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Erin Lutz
Lutz PR for Aptos
+1 949 293 1055