We’re joined by Scott Emmons, CIO at Memomi, where he oversees digital mirror and AR/VR experiences, managing their integration with brand and retail clients. Previously, he founded the innovation lab at Neiman Marcus Group, using it to elevate technology innovation to become a core value at the company. Scott explains how to foster an innovation mindset and create real, lasting value for customers despite the typical pitfalls.
Becoming Technology Driven: How Retailers Can Recalibrate Their DNA and Embed IT Into All Facets of the Organization iPaper
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