Your customers are not created equally. That’s why your assortments can’t be either—and why planning the ideal mix of merchandise for each market, channel and class of store is so important to your success. But with so many variables to contend with, how do you determine the ideal breadth and depth to delight each customer segment, optimize margins and distinguish your brand?
Aptos Assortment Planning and Buying provides the answer. This proven solution helps you perfectly align your offerings with your customers, markets, channels and locations. It enables you to match flexible product attributes to customer segments; plan collections on a localized basis per delivery window; group stores based on customer preferences; create option plans that balance the number of choices to customer tastes, financial requirements and space capacities; and visualize your assortments.
Aptos is a consistent leader on Gartner’s Magic Quadrant for Retail Assortment Management Applications—and with good reason. Our Assortment Planning solution helps you optimize:
Assortment planning and collection by setting goals and strategic guidelines based on recent success factors, customer and shopping trends, competitive pricing intelligence and other key variables.
Store clustering to let you accommodate customer-focused differences by store in multiple dimensions, incorporating space utilization, sales, margins and climate factors, plus a variety of exceptions.
Breadth, depth and range planning that accounts for category management, channel and cluster options as well as key factors such as open-to-buy, space and capacity, while providing guidance for each scenario.
Item selection that reflects recent performance, fashion trends, choices from a manufacturer’s range, or net new items to be developed by sourcing and production.
Omni-channel distribution planning that determines which clusters will be assigned the products, expectations for how big a buy each product deserves, and strategies for both the buy and flow plans. You will be able to review and adjust the collection and styles in different ways, both numerically and visually.
Size decisions that optimize the buy by size and prepare for allocations. The module automatically takes the assortment decisions down to size level, using your size strategy and calculating the allocation need and replenishment need by size.
Item lifecycle planning to project the sales of key items and products across time, accounting for price, promotions, receipt flows and exit strategies.
Aptos Assortment Planning and Buying can be used in combination with Aptos Merchandise Financial Planning, Forecasting, Allocation, Replenishment, PLM and Supply Chain Management capabilities, allowing you to leverage one single Merchandise Lifecycle Management Solution to plan, design, assort and deliver your collections.
- Customer-focused assortments that meet localized demand
- Reduced inventory and improved visibility of excess inventory
- More sales at full price, and more products in place where they have the best potential to sell
- Improved turns by optimizing your assortment breadth and depth