Planning / Jun. 20, 2019

Zadig & Voltaire Selects Aptos Technology to Optimize Retail Planning Across 30 Countries

Paris-based fashion house selects Aptos Planning to support buying, allocation and replenishment for 350+ stores

ATLANTA — June 20, 2019 — Aptos, Inc., a recognized market leader in retail technology solutions, is proud to announce that luxury leader Zadig & Voltaire has selected Aptos Planning to manage its buying sessions as well as allocation and replenishment for all its stores.

“We chose Aptos because their solution fully matches our planning needs,” states Cécile Bonnin, Purchaser for Europe at Zadig & Voltaire. “We work in an extremely dynamic sector and have a requirement for a very fast implementation. During the software selection, we considered Aptos’ proven track record of happy customers, project expertise and agile deployment methodology as best credentials and true differentiators over competitors.”

Founded in 1997 by Thierry Gillier, Zadig & Voltaire is enjoying undeniable success in the high-end ready-to-wear sector. Luxurious fabrics such as cashmere, silk and leather are the signature of the brand. Zadig & Voltaire aims to embody a new luxury by giving fashion basics a playful and resolutely rock ‘n’ roll twist: a more affordable, stylish and laid-back luxury. The brand currently operates over 350 stores across 30 countries. In addition to its stores, Zadig & Voltaire merchandise is available through its website,, and through select retailer partners worldwide.

“We offer a large assortment of women’s, men’s and kids’ apparel, as well as accessories and fragrances. Aptos Planning will help us manage the complete buying session process for all our collections and geographies,” explains Bonnin.

“Pre-buying, Aptos Planning will support our central team set targets and recommendations based on budget and open-to-buy projections. Merchandisers visiting our Paris showrooms to preview the collection will be able to select the best products for their countries, combining their knowledge of the market with direction received from the business. The output of the session will be validated orders and quantities to drive the next phases of supply.”

In-season, Aptos Planning will provide Zadig & Voltaire with the ability to optimize the allocation of products to stores (push) and then replenish based on current demand (pull). The solution will also help planners identify which products are over- and underperforming per location, triggering a mechanism of inventory balance that optimizes stock levels throughout the network and availability in-store.

“The ability to leverage this newfound intelligence coming from the market will help us be better aligned with our customers while fully maximizing the power of our new collections. In general, with Aptos, we will move from a situation of heterogeneous planning systems to a centralized platform. We expect this will further increase process transparency, orchestration and the consistency of our offer across countries,” concludes Bonnin.

“At Aptos we are all excited to work with a talented brand such as Zadig & Voltaire and to support their vision and growth,” said Noel Goggin, Aptos CEO and culture leader. “Aptos supports luxury brands in all key planning processes, including buying session management, store allocation and replenishment.”


About Aptos “Engaging Customers Differently”
In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who engage customers differently – by truly understanding who they are, what they want and why they buy. At Aptos, we too, believe that Engaging Customers Differently™ is critical to our success. We are committed to a deep understanding of each of our clients, to fulfilling their needs with the retail industry’s most comprehensive omni-channel solutions, and to fostering long-term relationships built on tangible value and trust. More than 1,000 retail brands rely upon our Singular Commerce™ platform to deliver every shopper a personalized, empowered and seamless experience…no matter when, where or how they shop. Learn more:

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Kristen Miller
Aptos, Inc.
+1 678 695 6566