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WSS Selects Aptos ONE for Modern, Mobile-Enabled Store Experiences

Cloud-native POS solution to be deployed across 100+ stores in the US

ALPHARETTA, Ga. — June 25, 2024 — Aptos, a leader in unified commerce solutions, announced today that WSS will deploy Aptos ONE POS across 100+ stores in the United States. Built on the Aptos ONE microservices-based platform, Aptos ONE POS is a mobile-first application that will streamline and enhance in-store experiences for WSS’ shoppers and associates and reduce the hardware footprint in each WSS store.

Founded in 1984 and acquired by Foot Locker, Inc. in 2021, WSS is a footwear, apparel and accessories retailer that offers top sportswear and private label brands. Setting the standard as the “Best Neighborhood Store,” WSS is dedicated to building authentic community ties and providing exceptional service and value to diverse communities across the United States.

For nearly a decade, WSS has leveraged Aptos software to support its retail operations. This includes the use of Aptos solutions to manage inventory (Merchandising), engage customers (POS, CRM), fulfill orders (OMS), audit transactions (Sales Audit) and analyze business performance (Analytics). 

According to Sarah Derba, Senior Director, Information Technology at WSS, the recent decision to move to Aptos’ next-gen point of sale solution is a strategic initiative for the company. 

“Building authentic relationships with our customers is core to who we are at WSS,” Derba said. “With Aptos ONE POS, we see an opportunity for our associates to be ‘untethered’ from behind registers so they can interact freely with shoppers throughout the store. With the software on mobile devices, associates have at their fingertips all the information they need to serve customers optimally, including customer preferences and purchase history, real-time inventory information, access to promotional offers, and much more.

“Aptos ONE POS is extremely user-friendly,” Derba continued. “It combines advanced functionality with a clean UI and simplified workflows so our associates can be trained on it quickly. Customer satisfaction and employee satisfaction go hand in hand. Our investment in Aptos ONE is part of our commitment to provide the best experiences for employees and customers.” 

In addition to WSS’ focus on satisfied customers and empowered associates, the retailer is looking ahead to the future and investing in technology architectures that will make its business adaptive to new trends and market shifts. As part of this strategy, WSS is actively expanding its footprint with new store openings, ensuring that more communities can benefit from its exceptional service and value.

“Tech stack agility is very important to us,” noted Derba. “We must meet our customers’ needs today and react quickly as their needs change. The extensibility of the Aptos ONE platform gives us the flexibility to differentiate our brand and pursue new opportunities as they arise.” 

In developing the Aptos ONE platform, Aptos aligned around a core set of foundational architectural principles, including: 

  • Extensibility framework with APIs and façade services
  • Cloud-native microservices 
  • Universal (omni-native) services 
  • Modern DevOps focused on agile development 
  • Mobile-first design focused on Apple and Android operating systems
  • Offline resiliency for solutions such as POS

“With our Aptos ONE platform, Aptos is helping retailers break down data silos, unify front-end and back-end systems, and reinvent consumer and associate experiences,” said Jeremy Grunzweig, Aptos General Manager. “WSS is an extraordinary retailer that makes a meaningful difference in the communities it operates in. We’re grateful for our long-standing partnership with WSS and excited for its next phase of retail tech innovation with Aptos ONE.” 

About Aptos
Aptos is the global leader in unified commerce solutions for retailers. Our modern, cloud-native POS and advanced enterprise technologies are trusted by hundreds of retail brands around the world. For over 40 years, Aptos has delivered software solutions that help retailers inspire loyalty, maximize revenue and reduce costs.

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Aptos is a registered trademark of Aptos, LLC. All other company and product names may be Trademarks, Registered Trademarks or Service Marks of the companies with which they are associated.

Kristen Miller
Aptos, LLC